The author believes that the industry often say antique tiles is different from the tiles of a kind products, concepts and categories of products Antique does not mean to or not, more polished than it is to define categories of products include the polished almost beyond most of the goods, including soft polishing products, and even some inside the wall are attributed under the command of antique tiles. Therefore, some enterprises or individuals known as matt tiles, matt tiles, and some are known as decorative glazed tiles and so on, but do not have the name of the first ring antique brick, high-impact.
In the author's understanding, "antique" It should be a product style, is a more emotional classification, with the modern, avant-garde phase difference, but the antique brick's products are derived from the technical level, such as the surface is not polishing, the surface facilities of the glaze, are technically very rational division. Even some of the products called antique brick are doing a modern anomaly. Of course, the external appearance of the products from the perceptual form, usually under the title of the tiles and antique tiles there are other aspects of the difference. For example, under normal circumstances, antique brick complex, rich color style; tiles is relatively simple, texture and color in all the changes in detail, and are to Imitate the main. Polished Product specifications generally larger, 800 × 800 specifications of conventional products, 1000 × 1000,600 × 1200 size products are also very common, 600 × 600 specifications of products have been regarded as small form factor products, and production of polished tiles enterprises, show that the business strength of the most common means of production are doing super-size piece of products, at least 1800 × 1500 specifications and respectfully called "bricks King", placed Products Center; antique brick product specifications are smaller, 600 × 600 have been for a major size, 450 × 450,300 × 300 and so is relatively common, while the 100 × 100 in a large number there, this is just the whole brick specifications, as a variety of accessories, such as layering, rotation and so on, and some are as small as 4 added together, is also big enough table-tennis, palm hearts can put a few antique brick company to prove the strength often than small, the more top brands, its products more complex specifications, the product smaller, and some people suspect that plasterers can be a complex has a very good surface on the wall now. However, these are still with the "antique" nothing to do with too many links.
Domestic ceramic tile industry, antique pedigree Who are you? Who is making a rallying cry, shouted the antique brick that is to follow the name? I do not know! But I know that title than matt antique brick tiles, glazed tiles and more imagination, more arts and cultural taste, the real business together, and more is "a vast world, accomplish a great deal" of. But companies are also businessmen, their business behavior is a commercial activity, in addition to materialism is pragmatism. Company believes that money is the last word. Rustic tiles in the year where the market is not big enough, we all want to be able to continue expansion of their products, through a richer color style style product line to occupy even a huge market, the market share of very large, their sales will be high profits will also increase. In the expansion process, the company thought is not "does not Antique Antique" issue, because antique imitation is not unimportant, it is important to consumers like, or more consumers like products market, sales, production, only value, be considered OK. Rustic brick business or brand, at the time or the current market environment, many products away from the orbit of antique tiles also understandable. Of course, by the production line and the impact of technology, many enterprises are still only in the antique tiles decorated matt glaze tiles or bricks to expand the field, if the product lines and production processes with the same polished tiles, then in fact they extend into the polished product areas normal. In fact, some companies and brands have already done so.
Because of this, Mr. Hu Jichun the written Bo-wen, "antique brick natural death," while Mr. Gong Zhiyun in the Bo-wen said that "to the last tile products as technology, decorative means of diversification, no longer distinguish between polished, matte or antique , and everyone is only a concept - tile. " However, I do not agree with this view. I think that the future of the building ceramics industry, tiles, matt tiles, antique tiles will not only blur the boundaries, but also may be more clear. Can not rule out some big companies or big brands, all kinds of products will be a pot of stew, but the market will become increasingly fine division of labor, consumer market will become increasingly diverse, specialized production, market segmentation more accurate, so the product may be have a more detailed classification. I believe some small antique brick manufacturer in the future will be more market segments, all of the products will take the exact reproductions of classical line, and thus out of the professional antique brick road.
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